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Glossary

What is volume pricing?

Definition

Volume pricing charges every unit at a single rate chosen by the total quantity the customer buys or uses, so a bigger order lowers the price of all its units.

How volume pricing works

You define quantity ranges, each with a price per unit. At billing time the total quantity picks exactly one range, and every unit is charged at that range's price. Unlike tiered pricing, there is no split: all units share one rate.

Volume pricing is common for seats and licences, where buyers negotiate on the size of the whole order and expect a single price per seat on the invoice.

Stairstep pricing is a close relative: the total quantity picks a range, and the range has one flat price instead of a rate per unit. Up to 10 seats costs $100 and up to 25 costs $200, whatever the exact number inside the range.

Formula

bill = total units × the price of the range the total falls in

Worked example

Units 1 to 100 cost $10 each, units 101 to 500 cost $8 each, and above 500 they cost $6 each. Here is what four customers pay.

100 units, all at $10
$1,000
500 units, all at $8
$4,000
501 units, all at $6
$3,006
650 units, all at $6
$3,900

One extra unit takes the bill from $4,000 down to $3,006. That drop is the volume cliff.

Why volume pricing matters

Volume pricing is simple to quote and to read: one number times one price. It gives buyers a clear reason to commit to a larger order.

It also makes your discounts explicit. Everyone at the same quantity pays the same rate, which stops each deal from inventing its own price.

Common mistakes

  • Ignoring the cliff Customers just below a boundary can pay more than customers just above it. Some will buy units they do not need to reach the lower rate. That may be fine, but it should be a choice.
  • Using it for usage that crosses boundaries late When usage crosses a boundary near the end of the period, the whole period reprices at once. Tiered pricing avoids that jump.
  • Confusing it with tiered pricing The same rate table gives two different bills depending on which model applies. Name the model on the quote.
Questions

Volume pricing, answered

What is the volume pricing cliff?

It is the point where one more unit moves the whole order into a cheaper range, so the total falls. In the example above, 500 units cost $4,000 and 501 units cost $3,006.

When should I use volume pricing instead of tiered pricing?

Volume suits seats and fixed orders, where the buyer wants one price per unit. Tiered suits usage that grows gradually, where a smooth bill matters more than a single rate.

Is volume pricing the same as a volume discount?

Close. A volume discount usually means a percentage off above a quantity; volume pricing builds the discount into the rate table itself.

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